by Brian Clifton | Jul 2, 2023 | GTM & GA, Most Popular
My first Google Analytics data point was 15th May 2005 for UA-20024. If you are of a certain age, that may sound off because GA did not launch until 14th Nov that year. Essentially, this was my Urchin software account that was migrated to GA in those early days of the...
by Brian Clifton | Feb 6, 2023 | GDPR & Privacy
11 years ago a guy called Max Schrems burst on to the scene (NYT article). I thought then “At last, online privacy will be taken seriously. The industry I have worked in is at a tipping point” – but, nothing really changed. 2013 – Ed Snowden...
by Brian Clifton | Nov 8, 2022 | GDPR & Privacy, Piwik Pro
In my first post on this subject I wrote about the potential alternatives to Google Analytics – motivated by the Schrems II rulings that started appearing earlier in 2022 – see article for a summary of Schrems II implications. During that search for a...
by Brian Clifton | Oct 19, 2022 | GDPR & Privacy, Piwik Pro
Like most data professionals in the EU, I have been looking at alternatives to Google Analytics that have “better” privacy compliance. The background to this is of course the Schrems II rulings that started appearing earlier in 2022 – see refresher...
by Brian Clifton | Sep 20, 2022 | GDPR & Privacy
The featured image ^^above^^ is from a recent post by NOYB. In general I support the efforts of NOYB i.e. Max Schrems et al. That is, consent banners have been deceptive/incorrect for years and going after bad actors is justified. Whether those sites are deliberately...