Noise or Music?

“Advanced web metrics is about doing the basics very well and applying it in a clever way.” Here I write about Google Analytics advanced setup and usage as well as online privacy, GDPR and best practices for organisations wishing to achieve success online – the whole raison d’etre for measurement…!

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Brian Clifton - Blog

GlobalStrategies.com aquired by Neo@Oglivy

Categories: Metrics Understanding / Comments: 0

Today Gobal Strategies Inc. announced that they have been acquired by Neo@Ogilvy – the Ogilvy Group’s global digital and direct media company (a subsidiary of WPP). I have come to know Sara, Bill and Motoko (from GSI) quite well in recent months from presenting at the same events – for example, the ‘Converting Visitors into […]

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SES London, Feb 13-15 2007

Categories: GA & GTM, Metrics Understanding / Comments: 0

As usual I will be at SES London this year speaking at a couple of relavent sessions. Feel free to come over and say hello… A highlight for everyone has got to be the keynote conversation with Matt Cutts on the Wednesday, though I wonder if the “cat woman” will be there again…

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