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Category: Privacy and Accuracy

Why the Guardian is barking up the wrong tree with Prism

Categories: Privacy and Accuracy / Comments: 3

My thoughts on why the Guardian and the Washington Post are barking up the wrong tree with their constant side-stories about #Prism. It is disappointing to read the story degrading in this way. "Analysing this type of meta-data is exactly what companies such as Google, Yahoo, Twitter, Facebook etc. openly do." Seriously... what is the problem with collecting and analysing meta-data? Meta-data does Read more

The rise and rise of “not provided” keywords

Categories: Privacy and Accuracy, SEO & Analytics / Comments: 31

If you are active with search engine optimisation (SEO), then you will be aware of the issue of "not provided" showing in your Google Analytics reports for organic visits. To quickly summarise, in October 2011 Google implemented a change to how searches performed on their web properties can be tracked by website owners receiving the subsequent click-through traffic (Read more

Google Analytics and the new EU privacy law #1

Categories: Privacy and Accuracy / Comments: 43

Following new EU laws aimed at protecting the privacy of online users, there has been much said about the death of web tracking as we know it. At present the wording of the law is stating that visitors to your website must explicitly consent to having cookies stored on their computers. As pretty much all web analytics tools rely on Read more

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