Google Analytics – Four years on
Google Analytics has come along way since the acquisition of Urchin was announced in April 2005. In this article I wanted to summarise the...
Google Analytics has come along way since the acquisition of Urchin was announced in April 2005. In this article I wanted to summarise the...
As a number of you have taken the effort to connect with me over recent months, I wanted to pick your brains on an idea... I have created a small...
I recently read an article by a friend of mine Neil Mason, called - Tackling the basics of web analytics: Getting the right numbers right . To...
Many thanks to those who have provided feedback on the book so far. A couple of typos have slipped by me, so I wanted to post them here...
Finally after 18 months I am excited to announce that the book has been published by John Wiley & Sons, Inc and is now available from Amazon...
I have heard the notion of Google being analogous to a bank for a number of years. Jim Sterne also referred to this bank analogy while we were discussing online privacy at SES London (2009). In this post I review that thinking.
Keeping a local copy of your Google Analytics data can be very useful for your organisation. For example, for third party data audits,...
Urchin is the software company and technology that Google acquired in April 2005 that went on to become Google Analytics. Urchin software remains a product in its own right and is a downloadable software tool that runs on a local server.
My colleague Avinash recently presented at SES San Jose his thoughts on the current vendor space including: Visual Sciences, Omniture,...