Sayonara Universal Analytics

Sayonara Universal Analytics

My first Google Analytics data point was 15th May 2005 for UA-20024. If you are of a certain age, that may sound off because GA did not launch until 14th Nov that year. Essentially, this was my Urchin software account that was migrated to GA in those early days of the...
What’s Wrong With The NOYB Approach?

What’s Wrong With The NOYB Approach?

The featured image ^^above^^ is from a recent post by NOYB. In general I support the efforts of NOYB i.e. Max Schrems et al. That is, consent banners have been deceptive/incorrect for years and going after bad actors is justified. Whether those sites are deliberately...